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Mara Patricia Hernandez
 – Visual Designer – 

 I believe design should have a purpose, provide clarity, and inspire action.

I’m a visual designer driven by passion for creating sharp, professional, and unique designs that immediately attract attention and provoke responses. 

With a deep attention to visual, interaction, and usability details, I aim for creating fun and responsive user-centered designs by understanding who the customers are, and their needs. 

My main objective is to challenge myself to take an idea into new and exciting directions to create positive experiences and community engagement.

 

SERVICES

 

Brand Identity

Strategy & Positioning

Storytelling & Tone of Voice

Logotypes & Brand Marks

Brand Guidelines

 

Visual Communication

Creative Direction

Campaigns

Graphic Design

 

Digital Media

Website Design

Email Marketing

Digital Strategy

Video Production & Editing

 

Tactile Media

Editorial Design

Book Design

Printed Materials

Posters

 

PROFESSIONAL SKILLS

Print Design 100%
Branding 100%
Web Design 85%
Project Management 100%
Prototyping 85%
Video Editing 85%
Studio Photography 90%
Social Media & Online Advertising 95%

 

DESIGN & DEVELOPMENT TOOLS

Adobe Creative Suite 100%
HTML / CSS 80%
Final Cut Pro 85%
Sketch 85%
InVision App 85%
PowerPoint | Keynote 100%
Canva 85%

 

 

WORK